000 | 00688nam0a2200217 4500 | ||
---|---|---|---|
001 | 29788 | ||
010 | _a1-59260-136-7 | ||
090 | _a29788 | ||
100 | _a20240806d2005 k||y0engy50 ba | ||
101 | _aeng | ||
102 | _aUS | ||
200 | 1 |
_aMarketing management _fCzinkota, Michael R.; Kotabe, Masaaki |
|
205 | _a3rd ed. | ||
210 |
_aCincinnati _cAtomic Dog Publishing _d2005 |
||
215 | _a xx, 510 p. : ill. ; 28 cm. | ||
676 | _a658.8 | ||
701 | 1 |
_aCzinkota _bM.R. _gCzinkota, Michael R. _f1951- _4070 _95665 |
|
701 | 1 |
_aKotabe _bM. _f1954- _gKotabe, Masaaki _4070 _95666 |
|
801 | 0 |
_aUA _bUA-KiUET _c20240806 |
|
942 |
_2ddc _cBOOK _h658.8 _j658.8 MAR /1//1 _m/1//1 _n0 _vMAR |